VCWoman Achieve 2025 Mentor Spotlight – Sarah Heer

Name: Sarah Heer | Business/Profession: Founder & Chief Creator, Arkie Travels
Please share a little about your background, personally and/or professionally.
Sarah Heer is the award-winning Founder and Chief Creator of Arkie Travels. She travels full time showing off locally owned shops, eats and stays, is a waterfall junkie and loves all things outdoors. Arkie Travels specializes in short-form video and has a fast-growing audience of 300,000+ across Facebook, Instagram, TikTok and YouTube. Sarah has had successful partnerships with many brands and destinations, including Walmart and Academy Sports, Silver Dollar City, Louisiana Tourism, Gulf Shores & Orange Beach, Oklahoma City, Arkansas Tourism and Sweet Home Alabama.
Please share more about your current position and place of work. How have you grown professionally/personally in this role?
So much growth!!! I feel like I grow more and more everyday as I learn new things and meet new people! Especially in the areas of confidence and presence, as I learn new skills and reach expert status on things, that confidence just soars! And now, I offer 2 online courses that teach people how to become a Creator and how to act as a Creator for their own businesses.
What drew you to being a mentor for an entrepreneurial group curated for non-men? How has being a woman or non-binary individual impacted your professional journey?
This being my third year to be part of Women Achieve, I love watching the growth of every woman involved in the program. From the leadership to the mentors and mentees, everyone seems to experience a shift and it’s so beautiful to watch everyone’s journeys.
What are three things you enjoy doing outside of work?
What is your go-to piece of advice for professionals, entrepreneurs, or anyone looking to you for guidance?
What is a professional achievement that you are most proud of, and why are you proud of it?
We were the first recipients of the Rising Star Award from Arkansas Tourism and I love that we’ve paved the way for so many Creators across the state and beyond.